+580% Revenue Growth
in One Month
Hope & Ivy — a premium UK women’s fashion brand — were up 580% in March. The founders wanted to push for 1000% in April. The Shopify live dashboard told the story: 178 orders, £15,828 in sales in a single day.
01 — The Proof
Live Shopify Dashboard + Client Conversations
02 — The Context
A Fashion Brand Ready to Move Fast
Hope & Ivy is a premium UK women’s occasion-wear brand sold through major retailers including ASOS, John Lewis, and Selfridges, in addition to their own D2C channel. Beth, the founder, was ambitious — she understood that fashion is a momentum game and that the right paid media partner could help them capitalise on seasonal spikes properly.
The challenge in fashion is always timing and stock. With £200K of new retail stock arriving, the window to convert was short. Miss the moment and you’re left with unsold inventory. Capture it and you can generate months of runway from a single push.
03 — What We Did
Seasonal Campaign Architecture
Built campaigns specifically around the new stock arrival — tight timing windows, product-specific creative, and audience segmentation that matched new-season buyers. Fashion campaigns that don’t reflect the actual product are wasted spend — we made sure every ad was timely and relevant.
Aggressive Creative Production
Worked closely with their creative team to produce visually strong ad content at speed. Fashion performance depends almost entirely on the quality of imagery and the feeling it creates. We pushed for professional product shots, lifestyle imagery, and social proof content — all briefed to convert, not just look pretty.
Fast Scaling on Winners
When ads performed, we scaled fast. Fashion has a short sell-through window — hesitating on a winning campaign to “test a bit more” means leaving money on the table. We moved quickly on what worked.
04 — The Results
Revenue in March
Orders in one day
Sales in a single day
April target set by client
“March we were up 580% so let’s get April to 1000%” — Beth (Founder, Hope & Ivy). When a founder starts setting the ambition, not the agency, that’s when you know the partnership is working.
Scale Your Fashion Brand
Fashion Paid Media That Moves Fast
Fashion performance requires speed, creative quality, and timing precision. If you have a fashion or lifestyle brand and you want to make your seasonal pushes count, let’s talk.
Talk to the Team →